Of L. N. Gumilyov Eurasian National University педагогика. Психология. ӘЛеуметтану
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The upbringing of a child, first of all, is formed in the family, in the language and values of the family, on those toys and upbringing, which he receives at home. A toy is a constant companion of a child from the first days of birth. It is specially created by an adult person for educational purposes to prepare the child for entry into public relations. The toy acts as a subject of fun, entertainment, joy for the child, and at the same time, it is the most important means of psychological development. We buy toys that are on sale on the shelves. The main share of toys comes to the counter from abroad. Upgrade Capital provided the data of the kid’s toy products market they analyzed. In 2018, the market value of kid’s toy products was positive due to a high demographic increase. Even during the crisis of 2014-2017, when revenues decreased by 33 % according to experts from Upgrade Capital, the market for kid’s toy products grew by 20 % and amounted to $ 2.5-3 billion. An analysis of the open market volume for baby strollers and child car seats shows that the market is full of products at the amount of 120 million U.S. dollars, but according to customs indicators, the amount of imported goods amounts to 9 million dollars. Many goods are imported illegally. The difference in the indicators of the illegal market for the sale of kid’s toy products has been exceeded not tens, but hundreds of times. This means that the market for children’s products is not audited by either the Tax Committee or other government authorities. There are a lot of toys on the market that negatively affect the upbringing and psychology of children. There are no toys that would provide children with national education. There are no dolls in national costumes, instead of them, we see Monster High or Barbie dolls, which have nothing to do with the image of a Kazakh girl or brave horsemen-batyrs embodying the spirit of the Kazakhs. The root of this problem is the ideology of national education. Western countries develop cartoons and comics for the toy business, invent heroes and cartoon characters. The profits from the toy industry belong to these manufacturers. And the heroes of the industry become heroes of children, including our children. Today, parents intend to buy not only beautiful, functional toys, but also give more preference to educational tabletop games and toys, including jigsaw puzzles, LEGO, chess, etc. According to the patent database analysis, the production of 3D jigsaw puzzles is a profitable business. 3D jigsaw puzzles of world architecture are also present in our markets. According to the Nazarbayev’s project the Atameken Open-Air Museum was built in the capital in 2011. The museum shows the significant architectural culture of Kazakhstan to visitors. 3D jigsaw puzzles can become an excellent museum souvenir for city visitors. They are easy to transport, light -weight and wrapped-up , and associated with the places the tourists visited. Jigsaw puzzles can be used as advertising for the private sector, for museums, shopping centers. For example, exchange program students can present 3D jigsaw puzzles of their university as a gift, which will become an excellent PR for their university. The architecture of the country is the image of the government. When we see the Eiffel Tower, Zh.M. Sadykova 142 № 1(134)/2021 Л.Н. Гумилев атындағы Еуразия ұлттық университетінің ХАБАРШЫСЫ. Педагогика. Психология. Әлеуметтану сериясы ISSN: 2616-6895, eISSN: 2663-2497 we understand that this is France, when we see Big Ben, we know that this is England. This happens not because we have been there and saw these buildings, but because these buildings are well advertised. We often see their images in the form of toys and on beautiful pictures. There are a lot of 3D jigsaw puzzles of the world architecture made by Chinese manufacturers on store shelves. But according to the 3D jigsaw puzzle patent database analysis, there are no Kazakhstan patents. The authors of this article have developed the designs for 3D jigsaw puzzles of modern strategically important architectural buildings of the capital of the Republic of Kazakhstan and offer to put these products into production. Over the years of independence, a new capital has grown in our country with beautiful architecture, cities have grown. Archaeological excavations are underway, new discoveries about old cities appear. All these events make us pay attention to our architectural culture. The industrial model «Akorda» consists of 50 elements, it can be assembled independently or with the help of instructions. For the new year a lot of boys and girls received gifts from Akimat Astana with 3D puzzles Akorda. The industrial design 3D puzzle by classification is suitable for toy products that form spatial thinking, train motor skills, develop logical thinking. And the more complicated the toy is, the more valuable it is. The authors have ready-made 3D puzzles of the architectural culture of the Republic of Kazakhstan, like, the mosque «Hazret Sultan», «Palace of Peace and Accord», «Opera Theater» shown in Figure 1. The prototype 3D puzzle «Mosque Hazret Sultan», which is a copy of the Hazret Sultan Mosque in Astana, repeating all the architectural charm of the original, consists of 150 elements assembled in the size 420x299mm. The number of elements of the 3D puzzle «Opera Theater» is about the same, assembling these puzzles brings great pleasure. This toy is recommended for parents to collect with the child. In today’s busy life, there is absolutely no way to spend time with a child in order to have fun and useful leisure time. During the assembly process, the parent will have the opportunity to quietly talk with his child. Puzzle Palace of Peace and Accord consists of only 14 elements, it can be assembled by children of an earlier age, in general 3D puzzles are intended for children 6 and older. Occupation 3D puzzles like even an adult. On average, a toy assembly of 120 items takes about 3 hours. Despite all sorts of difficulties, the authors were able to bring the first development to the market, in early July 2018. The first 3D puzzle “Akorda”, from the “Modern Architecture of Kazakhstan” series, was released as the most important and significant building of the Republic of Kazakhstan. Full production of 3D puzzles, in Kazakhstan requires the availability of expensive machines. The toy is based on a sandwich panel consisting of paper and extruded polystyrene, which we do not produce, so the base was made in China, The importance of toys in shaping a nation’s cultural code жүктеу/скачать 3,76 Mb. 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