5. Strategic Investment A few decades ago, the language teaching profession largely concerned itself with the "delivery" of language to the student: Teaching methods, textbooks, or even grammatical paradigms were cited as the primary factors in successful learning. In more recent years, in the light of many studies of successful and unsuccessful learners, language teachers are focusing more intently on the role of the learner in the process. The "methods" that the learner employs to internalize and to perform in the language are as important as the teacher's methods—or more so. We call this the Principle of Strategic Investment:
Successful mastery of the second language will be due to a large extent to a learner's own personal "investment" of time, effort, and attention to the second language in the form of an individualized battery of strategies for comprehending and producing the language. For the time being ponder two major pedagogical implications of the principle: (1) the importance of recognizing and dealing with the wide variety of styles and strategies that learners
successfully bring to the learning process, and, therefore, (2) the need for attention to each separate individual in the classroom.
Affective Principles We now turn our attention to those principles that are more central to the emotional processing of human beings. Here, we look at feelings about self, about relationships in a community of learners, and about the emotional ties between language and culture.
6. Language Ego The language ego principle can be summarized in a well-recognized claim:
As human beings learn to use a second language, they also develop a new mode of thinking, feeling, and acting—a second identity. The new "language ego," intertwined with the second language, can easily create within the learner a sense of fragility, a defensiveness, and a raising of inhibitions.
The language ego principle might also be affectionately called the "warm fuzzy" principle:
All second language learners need to be treated with affective tender loving care. Remember when you were first learning a second language and how you sometimes felt so silly, if not humiliated, when the lack of words or structure left you helpless in face-to-face communication? Otherwise highly intelligent adults can be reduced to babbling infants in a second language, and we teachers need to provide all the affective support that we possibly can."