5 Wrap up with a conclusion. This should mirror your introduction, succinctly wrap-
ping up your general message. If there are consequences to your proposal not being un-
dertaken, address them. Summarize the benefits of your proposal and drive home that the
benefits outweigh the costs. Leave your audience thinking ahead. And, as always, thank
them for their consideration and time.
If you have extra content that doesn't exactly fit into your proposal, you may want
to add an appendix. But know that if your paper is too bulky, it may scare people off. If
you're in doubt, leave it out.
If you have two or more appendices attached to your proposal, letter them A, B, etc.
This can be used if you have data sheets, reprints of articles, or letters of endorsement
and the like.
