Педагогика. Психология. Социология



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Government crisis communications during

Case Studies
Stopfake.kz & coronafake.ru sites as anti-
misinformation instruments
Both Russia and Kazakhstan have initiated 
their official information resources combating 
disinformation since the start of the pandemic 
situation. In the case of Kazakhstan, the 
stopfake.kz 
project has been initiated by the MISD (Ministry 
of Information and Social Development) to stop 
the spread of false information in the cyber realm, 
tackle the high level of misconceptions among 
the public and encouraging a critical reasoning 
mindset [1]. The Internet resource analyzes the 
level of truthfulness, its origin as well sources of 
information distributed within the social media, 
messenger outlets, or other communication 
channels. By October 21, 2020, 91 messages of 
fake news had been debunked ranging within 
37 themes in medical spheres and scams [2]. The 
content of the websites provides both domestic 
and international recent fake news on coronavirus 
aspects with infographics and videos. Besides, 
separate sections about dangers of fake accounts 
and cyber fraudulent activities. In the case of 
Russia, the official website 
coronafake.ru
has been 
initiated by representatives of the Civic Chamber 
of RF [3]. The interesting fact is that the direct 
URL link to the site is located under a hyperlink 
in the government website 
stopcoronavirus.rf, 
which allows easily to locate it [4]. By November 
2020, the content of the site contains 178 cases of 
debunked fake messages ranging from domestic 
to international spectrum. Additionally, citizens 
can also be informed about the legal consequences 
and penalties of spreading fake information. 
Interestingly common fake news about the rumor 
that vaccines with lethal infections were meant 
to be injected on a compulsory basis by doctors 
and the police were spreading throughout both 
Kazakhstan and Russia and disproved at the 
same time by both of their fact checking web 
portals.
Official coronavirus portals: a governmental based 
tracker for the public
Both states provide an official information-
based web platform informing about the 
current epidemic situation with COVID-19. 
The 
coronavirus2020.kz
site deals with the 
dissemination of official information about the 
situation of COVID-19 in Kazakhstan [5]. The 
website has been launched by the MISD in mid-
March 2020 with the aim to counteract the flow 
of misinformation on coronavirus aspects in 
Kazakhstan and provide a portal to communicate 
with and inform citizens with recent, reliable, and 
official sources of data. This initiative has been 
laid out as a result of the meeting held by the 
President of RK with the State Commission on 
23rd of March regarding the state of emergency 
in the country. There was highlighted importance 
to centralize the collection of information on the 
coronavirus situation and using all available 
digital resources to effectively inform the 
public [6]. The site contains infographics on the 
treatment of the virus, their possible symptoms, 
videos on briefings by the MISD, news section 
K. Yernazar, B. Bauyrzhan


228
№ 1(134)/2021
Л.Н. Гумилев атындағы Еуразия ұлттық университетінің ХАБАРШЫСЫ. 
Педагогика. Психология. Әлеуметтану сериясы

ISSN: 2616-6895, eISSN: 2663-2497
o
n confirmed or debunked fake news and a 
hyperlink to 
anti-corona.kz
portal which provides 
additional metrics data on the infection rates 
with a link to an online application system for 
an express test. Visitors of the site can view the 
website in both Russian and English as well as use 
its mobile app version. In the case for Russia, an 
official website named 
stopcoronavirus.rf
has been 
launched by the government of RF. Similarly, 
the Russian website also provides the same as 
Kazakhstan updated statistics and metrical data 
analysis about COVID-
19 situations alongside sections of detailed 
information on symptoms, treatment, myths, and 
global news related to the virus. In contrast to 
its counterpart, it provides detailed information 
about government measures in support for 
various sectors of the economy, social spheres, 
businesses, and behavioral guidelines with official 
documents by government bodies. Interestingly, 
various redirectable icon links allow visitors to 
share content via different social media platforms 
such as VK, Facebook, Instagram, Telegram and 
YouTube.
BizBirgemiz and MyWmeste campaign
By the initiative of the Elbasy Nursultan 
Nazarbayev, The 
BizBirgemiz
fund has been 
launched and assisted by the Nur Otan party. 
The fund aimed to support the most vulnerable 
groups of the society during the coronavirus 
crisis. During the first wave of assistance 
campaign, around eleven thousand families 
were provided food baskets, medical masks, 
and antiseptic utilities. With the start of the 
second wave, socially vulnerable groups such as 
low-income families, persons with disabilities, 
orphans, war veterans and other social groups 
have received financial support. By mid-October, 
more than 650.000 families within 23 major 
cities and adjacent villages received support and 
raised in total 34 billion tenge (approx. 79 million 
dollars) [7].
In Russia, the 
MyWmeste fund
was launched 
on March 16 within twelve regions by volunteer 
network organizations to help vulnerable social 
groups, such as elderly people, medics, and 
employees of social institutions. This initiative can 
be classified as a bottom-up approach dissimilar 
to the case of Kazakhstan. By November 2020, 
the fund consisted of 120.000 volunteers and was 
supported by 9402 partners and raised a total of 
1.81 billion rubles (approx. 23 million dollars) [8]. 
By now, the campaign has been mentioned about 
261 thousand times in social media outlets and 
more than 19 thousand times in federal media [9].
Central Communications Service: Bridging the 
public, media and government bodies for information 
and strategic communication exchange
The 
state 
institution 
CCS 
(Central 
Communications Service) with its ortcom.
kz official portal is a government-based non-
profit organization performing information 
and communication activities in Kazakhstan 
that forms a single national interaction 
mechanism platform for the public, media, and 
government bodies. CCS works under the sub-
division of Administration of the President. 
Its main objectives are to coordinate media 
policies, disseminate information on anti-
crisis management aspects, provide effective 
recommendations with analytical support on 
information strategy in crisis situations and hold 
briefings and press conferences [10]. During the 
pandemic CCS coordinated information flow by 
regularly providing briefings with MISD of RK 
with live translations on national broadcasting 
outlets and social media. In the context of the RF, 
no single unified state institution exists, which 
could perform information and communication 
activities for the public, media, and government 
bodies. This should be taken into consideration.


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