Педагогика. Психология. Социология



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Government crisis communications during

Conclusion
In conclusion, this paper shows how crises 
with the COVID-19 pandemic have become both 
catalysts for solving specific societal problems, 
such as disinformation issues and a source 


230
№ 1(134)/2021
Л.Н. Гумилев атындағы Еуразия ұлттық университетінің ХАБАРШЫСЫ. 
Педагогика. Психология. Әлеуметтану сериясы

ISSN: 2616-6895, eISSN: 2663-2497
for detecting insufficient policy interventions, 
particularly in the cyber realm. Firstly, it was 
found out that both states had official fact 
checking websites targeting the disinformation 
problem and both created their own official 
portals regarding updated epidemic situational 
statistics with COVID-19. In terms of differences, 
Kazakhstan on the one hand established its unified 
central communications service, while in the 
context of Russia such state institution has not yet 
been created. In terms of campaigns, the Russian 
MyWmeste
fund was initiated via a bottom-up 
approach, while its counterpart 
BizBirgemiz 
fund 
pertained purely top-down elements with the 
initiative taken by the ruling party. The paper 
also used the concept of knowledge-deficit model 
to explain the existing schism between the public 
mass and expert community to demonstrate the 
emergence of lack of trust towards government 
bodies and subsequent rise of disinformation 
content.
Finally, based on the discussion and analysis 
of case studies, the following suggestions are 
recommended:

Adding icons or hyperlinks of official 
factchecking portals, into Kazakhstani official 
government-supported mass media outlets 
(tengrinews.kz, zakon.kz or inform.kz) as well as 
Russian mass media outlets are recommended.

Since most disinformation content 
originates from social media outlets, it might 
be important to do a nationwide awareness 
campaigns (both nationwide and locally) to 
increase the level of digital and financial literacy. 
Another way to research on this issue is to fund 
research studies on studying the susceptibility 
rate for disinformation by specific groups of 
people or specific outlets.

Both 
governments 
should 
keep 
consolidating the society’s social responsibility 
and trust by pro-actively education starting 
from primary to high school level common 
understanding of problems and goals, is the 
only way to unite the public to fight against the 
disinformation problem. The next generation 
and the generation of those born after the 2000’s 
should be targeted into this pro-active awareness 
campaign.


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