Of L. N. Gumilyov Eurasian National University педагогика. Психология. ӘЛеуметтану
DOI: https://doi org/10.32523/2616-6895-2021-134-1-226-233
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| DOI: https://doi org/10.32523/2616-6895-2021-134-1-226-233
Received: 15.03.21 / Accepted: 20.03.21 Introduction Communication and information dissemination activities are crucial aspects in the process of building stronger ties between the public and government and a mechanism to solve issues of lack of trust. The idea that there is mutual understanding between the public and government assumes that a trust-based relationship is upheld via different instruments of both top-down or bottom-up approaches. These can be government-led projects or civil society initiatives. The usage of media outlets is considered as one of the ways to communicate with the public and understand via a feedback loop the societal problems, level of political maturity, and societal views on government policies. The outbreak of COVID pandemic 227 № 1(134)/2021 ВЕСТНИК Евразийского национального университета имени Л.Н. Гумилева. Серия Педагогика. Психология. Социология BULLETIN of L.N. Gumilyov Eurasian National University. Pedagogy. Psychology. Sociology Series around the world challenged the mutually trust-based relationship, particularly with the emergence of polarized disinformation contents, aggravated social schisms, and low social capital development perspectives. This paper aims to conduct a comparative discourse analysis between the Russian Federation (RF) and the Republic of Kazakhstan (RK) by conducting an assessment on how they coped with two problems of disinformation and lack of social trust. The analysis will be based on the discussion from top-down and bottom-up approaches, where the strengths and weaknesses of their usages, as well as their differences and similarities will be discussed. In the case of Kazakhstan, there were analyzed such official websites as stopfake. kz, coronavirus2020.kz and ortcom.kz. While there were investigated two official platforms - coronafake.ru and stopcoronavirus.rf in Russia. Moreover, campaign funds in support of socially vulnerable groups during the pandemic such as BizBirgemiz [We are together] fund in Kazakhstan and MyWmeste [We are together] fund in Russia were included as a case study. Finally, practical recommendations were provided. жүктеу/скачать 3,76 Mb. Достарыңызбен бөлісу:
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