ҚазХҚжӘТУ ХАБАРШЫСЫ
«ФИЛОЛОГИЯ ҒЫЛЫМДАРЫ»
сериясы
57
LIngUISTIc MeAnS oF The RUSSIAn LAngUAge In The AD TeXT
park Seoung goo,
PhD, head of the Department of the Russian language,
University, Choenan,
Republic of Korea
email:hparksg@bu.ac.kr
Keywords:
Advertisement, slogans, stylistic devices, trope.
Abstract.
This work is devoted to the description of linguistic peculiarities of the
Russian advertising based on the drinks’ advertising. The research is based on slogans and
advertising texts of various alcoholic and nonalcoholic beverages.
УДК 811. 161
ЯЗЫКОВЫЕ СРЕДСТВА РУССКОГО ЯЗЫКА В РЕКЛАМНОМ ТЕКСТЕ
Пак С.Г.,
к.ф.н., зав.кафедрой русского языка университета “Бэксок”,
Чхонан,
Республика Корея, hparksg@bu.ac.kr
Достарыңызбен бөлісу: 
