Л.Н. Гумилев атындағы ЕҰУ Хабаршысы
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tion on of the national value. And value of culture – geographical situation of Kazakhstan, unique of country. Culture
is unique image of country. The new presentation of country’s culture can give to image of country a gentility. The
need is stressed to employ the heritage of ancestors – on of the main way to formation image of country.
Key words: brand, branding, culture, value, symbol.
Редакцияға 18.02.2015 қабылданды.
УДК 323.1(574)
Достарыңызбен бөлісу: